AVPro Edge is exceptionally pleased to this year again be exhibiting at ISE 2023 in Barcelona, Spain, taking place at the Fira Barcelona, Gran Vía. Beginning 31 January  and continuing through 3 February we will be demonstrating new products from our expanding MXNet platforms along with other new AVPro Edge introductions in Hall 5, Booth 5D175, directly across aisle-way D from the SDVoE Alliance booth. 

MXNet 10G, our premier AV-over-IP ecosystem, will be unveiled with the AVPro Edge team presenting our SDVoE-based commercial and residential end-to-end solution for 4K/50-60Hz, 4:4:4 studio-level, artifact free video signal transport, which is also capable of handling KVM, USB2.0 and all system control signals.

ISE attendees will see for the first time an industry-first, holistically integrated approach to AV-over-IP video distribution from a solo manufacturer, featuring a completely AVPro Edge designed, engineered and manufactured MXNet 10G system on display and fully functioning. Our unique, first to market AC-MXNET-10G-SW12C switch that traffics both data and POE through 12 common ports will debut and be used to power the AC-MXNET-10G-CBOX, the system controller hosting our in-house developed MENTOR configuration and diagnostic software. The switch will also provide power and data to an AC-MXNET-10G-TCVR. This solo-chassis, copper or fiber optic, encoding/decoding configurable Transceiver will demonstrate Multi-view setup ease from this single device.    

Announcing continued performance updates to the MXNet 1G ecosystem, our Evolution II encoders and decoders will be on display and functioning, highlighting enhanced video transport and extended audio capabilities. 

We will also be demonstrating the new AC-EXO-X-KIT, our 8K, HDMI 2.1 noise-immune, long-distance transmission over multi-mode fiber extension kit. 
 
On static display will be a large complement of AVPro Edge products with distribution specialists from Aldous (United Kingdom), Audiosales (Italy), AudioVision (Sweden), AVIT (Spain), Genitech (France), MAAS (Netherlands) and Trius (Germany) to provide additional information or answer questions.  

AVPro Edge worked hard last year developing products designed to answer the needs of your clients. Please make time to see us at ISE 2023 for a hands-on demonstration of our efforts!

To learn more about AVPro Edge at ISE, please visit www.AVProEdge.com/ISE or call (877) 886-5112.
 
About AVPro Edge:
AVPro Edge was founded and is headquartered in Sioux Falls, South Dakota. An AVPro Global Holdings company, AVPro Edge diligently develops and manufactures connectivity products designed to provide integrators with the tools they need to get their jobs done. As a full adopter of HDMI, HDBaseT and HDCP, AVPro Edge delivers the quality products integrators deserve. Our engineers regularly work with these organizations and chip manufacturers to ensure the very best and capable products come to market. For more information, visit www.AVProEdge.com or call (877) 886-5112.

​In much the same way many integrators had approached 4K, 8K is being treated in a similar manner. With game consoles seemingly the only tangible sources for anything 8K-related thus far, plus their nearly singular reliance on direct connection (and ideally with an Active Optical Cable at that), there isn’t much to suggest installation infrastructure should be prepared for 8K pathways. But don’t allow lack of content to bleed into lack of foresight. 

For far more than a decade, content acquisition in Hollywood has been at 5K & 6K, elevating in the past half dozen years to 8K and even higher. Initially, it provided non-animated special effects more pixels, so guy wires, harnesses plus other movie magic trickery could be “digitally erased” with no compromise to image fidelity. Now, remastering is doing for movies what it did decades back for musical catalogs - giving the public not a different version of their favorites, rather an unchanged better version.

In Hollywood workflows, 8K masters will eventually lead today’s 4K hits (Top Gun: Maverick comes to mind) into being re-released in a very near-future tomorrow in their original 8K splendor to even an even more-amazed audience. Consider a platform like Kaleidescape. While I have no information indicating anything of this sort may be forthcoming, what is to prevent them from developing an 8K player for 8K titles they secure for exclusive use in their store? It’s likely not even a whole-step away, given their relationship with the content creation community. Previously, I  have written how Dolby’s ambitions parallel future specifications already established. Dolby doesn’t drag Hollywood around by the collar, but almost. Their roadmap includes 12K, 120fps, uncompressed color, and 10,000 nits.

For many of us here at AVPro Edge, our association with the Imaging Science Foundation is approaching nearly three decades and it is no stretch to say we grew up in the video business while growing the high end video business. 

Murideo 8K signal generation and analyzation test equipment is being used around the globe by technology leaders such as Dolby Laboratories, is ever-present in the product development departments of TV manufacturers, and dedicated calibrators rely on our gear daily. The Fox & Hound has proven to be an invaluable trouble-shooting aid for the residential and commercial integration communities, as the newest 8K version routinely pays for itself in labor savings.

The wait is over for the game-changing next generation of MXNet. AVPro Edge’s MXNet 10G AV-over-IP ecosystem arrives ready to meet the design challenges for upscale commercial and residential applications head-on. Based on Software Defined Video-Over-Ethernet (SDVoE)  interface technology, MXNet 10G uses a 10Gbps Ethernet network as a bridge between system endpoints and the software platform comprising audio, video, USB, KVM and control signals. 

AVPro Edge is an adopting and contributing member to the SDVoE Alliance and deep in the heart of many MXNet 10G products are SEMTECH’s BlueRiver ASIC (application-specific integrated circuit) technologies. The ASIC consolidates a host of features and formerly individual component platforms into an alliance-only, readily-available form factor, avoiding supply chain issues associated with designs based on FPGA (field programmable gate array) architecture, currently in excessive worldwide demand and foreseen to long remain so. An indirect “green” feature of MXNet 10G devices is to be had as they run 75% cooler than FPGA designs, reducing the environmental impact large-scale systems might otherwise impose.

MXNet’s core concepts for system stability, interoperability with all connected devices, and deployment ease have been implemented into MXNet 10G, along with familiar features. MXNet 10G’s system performance enhancements include imperceptible, ultra-low latency HDMI 2.X distribution, effortlessly transporting signals of up to 4K/60Hz 4:4:4 artifact-free, with multi-channel audio codecs plus control information. A/V signals may be distributed point-to-point, matrixed from any encoder to multiple decoders, and configured for multi-viewing or multi-window video walls. KVM, USB 2.0, and control signals such as CEC, IR and RS-232 may be openly routed from any input to any output. 

AVPro Edge manufactures every component of our MXNet 10G ecosystem in our own facilities, including network switches and network PoE switches, Transceivers, and the Control Box featuring our in-house developed Mentor system configuration and control software. Unlike other “assemblers”, we control our products from end-to-end.      

AC-MXNET-10G-TCVR - Transceiver Encoder / Decoder: Inarguably, the most versatile product in the AVPro MXNet SDVoE ecosystem is the AC-MXNET-10G-TCVR, a single SKU, dual-use configurable, advanced modular AV-over-IP encoding / decoding IP streaming solution. 

AC-MXNET-10G-CBOX - Control Box: The AC-MXNET-10G-CBOX serves as the central control unit for the SDVoE AV over IP ecosystem. Connected to the MXNet 10G network system switch (or a third party multicast capable switch), the AC-MXNET-10G-CBOX maintains communication with all MXNet 10G transceivers to manage multicast data distribution, audio/video switching - including matrix routing presets, and command destination mapping for RS-232, IR or USB extension control signals.

AC-MXNET-10G-SW12C: An industry-first design to traffic both data and POE through 12 common ports; a single CAT-6a is all that is required for power and data on this network switch. Onboard are six 10G/25G SFP28 ports, which are backward compatible with SFP+ ports and can function with SFP+ optical modules or SFP+ DAC cables (please note: the 25Gbps data rate is not supported). These ports can be used to connect up to six, MXNET-10G TCVR SDVoE transceivers. 

AC-MXNET-10G-SW24Q and AC-MXNET-10G-SW48Q: These managed switches support MXNet 10G installations. AC-MXNET-10G-SW24Q is stackable, with 24, 10G SFP+ ports plus two, 40G QSFP+ ports, expandable to 8 additional endpoints using break out cables. The AC-MXNET-10G-SW48Q is also stackable, featuring 48, 10G SFP+ ports, and six, 40G QSFP+ ports to increase endpoint capacity with breakout cables to an additional 24 endpoints, for a total of 72.

​Apple has announced their next generation Apple TV, released November 4th, 2022, supports native 4K/60Hz content in Dolby Vision. Its predecessor processed Dolby Vision 4K content at 24fps for film-related content, and 30fps for video-based material.

Let’s draw a distinction at the outset:

• Dolby Vision 60Hz (output by any device at 60Hz) is a hardware relationship with a display that has a native refresh rate of 60Hz (or a derivative thereof, such as 120Hz). 
• Dolby Vision at 60fps is High Frame Rate (HFR) source content. Currently, no mainstream Hollywood creative content is native 60fps (special technical projects not included). 

As of this writing, the only applicable practical use for Dolby Vision 4K/60fps is for the Apple iPhone 14 camera in video mode (and perhaps other brands), which have acquired content natively at that frame rate. But what might that setting in the new Apple TV impose upon distributed video systems? 

With the noblest of intentions, integrators always seek to do what they interpret is best for their clients and this invariably includes attempts at delivering the best system image fidelity from the latest generation of assorted source devices, in which Apple TV figures prominently. In systems (or signal pathways which use supplemental products, like HDMI extenders) where bandwidth is design-limited such as AV over IP, care must be taken to avoid attempting to send signals that exceed bandwidth limitations. 

Without video calibration training, it is hard for integrators and end-users to resist temptations to select settings, which numerically, depict what are perceived to be the best (read: biggest) possible. When perusing a device menu, initial inclinations may be to choose RGB output instead of Y’CbCr, thinking perhaps since all display types are RGB, selecting RGB represents a synergistic match. At the content creation level, or at least for signal transfer between studio-level professional devices, this presumption would be correct, as the signal would remain bandwidth uncompressed. For most devices classified as consumer level, RGB output, where found, may prove to be less fortuitous than envisioned. An explanation is forthcoming, however let’s proceed to one more parameter first: Chroma Subsampling.

Here again is where Big Number-itis may creep in to afflict integrators. In the menu tree of a source device, it is natural to presume that 4:4:4 must be indicative of best performance. If working in Hollywood post-production, that presumption is valid. But after Hollywood post-production, in content distribution, 4:4:4 is no more…it ceases to exist, except in highly extraneous isolated circumstances (Kaleidescape may be the most notable example, where content is capable of native delivery).

All media delivered at the consumer level, whether live broadcast via television, CATV, and satellite, or from streaming, are all transported in Y’CbCr, 4:2:0. Professionally, 4:2:0 is generally considered to be a transport and storage format, containing color information plus the black & white signal, yet is highly efficient in terms of bandwidth consumption. Not all devices can or will comfortably handle 4:2:0, instead performing upconversion to 4:2:2. Blu-ray and UHD Blu-ray are prime examples. Content on the disc is stored at 4:2:0 however, the disc player performs upconversion at playback. Broadcast is no different. Cable boxes and satellite receivers input signals at 4:2:0, then upconvert to 4:2:2 for output (though some EDID readings may show boxes issued by some providers upconvert to 4:4:4).   

All display technologies (CRT, plasma, LCD, DLP, OLED, Micro LED, and LCOS) are RGB devices. Prior to displaying content, upconversion into RGB is necessary at some point in the signal chain. 

Let’s refer back to UHD Blu-Ray. Content is still sub-sampled at 4:2:0, but unlike Blu-Ray, the enormous storage capacity allows for 10- and 12-bit color depth, plus a wider color gamut (P3 or BT. 2020) with High Dynamic Range (SMPTE ST 2084). Until HDMI Version 2.0, introduced in 2013, HDMI did not support 4:2:0 chroma subsampling. Even with HDMI 2.0, most players continued to upconvert to 4:2:2, while some offered 4:4:4 as an option. 

It is at this juncture where we start to confront the central dilemma: Where is the best place to perform upconversion? In distributed systems, especially those with AV over IP limited to 1Gbps bandwidth, two interplaying factors arise. First, what does conversion better, a $129 streaming box or the $3,000 top-end display? Secondly, what is necessary to ensure the signal gets to the display? 

While Apple TV, Roku and similar sundry devices all look good, is their true function designed for best image fidelity or to provide the most content? Satellite is perhaps the quintessential example of quantity over quality.

For Blu-ray and UHD Blu-ray players the past two decades, discs with test patterns were available to determine whether the player did a better job of upconversion, or if it was the display. Ultimately, the signal requires conversion into RGB for an image to appear.  

Given the refinements incorporated into today’s displays, there is no compelling reason in this era to presume a display from a major manufacturer will not provide the best upconversion into RGB, so let us address getting the signal to the display. 

A premium source product directly connected to a display from a major manufacturer is not the subject of this writing. The venerable Oppo 205 set to output RGB, or the aforementioned Kaleidescape, may give any well-designed display’s electronics a run for its money. But a configuration such as that (direct connection to the display) is obviously impossible with distributed video/AV over IP systems. The focus here is optimizing source devices for distributed scenarios. 

As outlined previously, settings with the highest numbers may not likely deliver the best image fidelity with distributed video systems. For example, by selecting RGB output, the source product will perform all upconversion, forcing the largest amount of data through the pipeline, leaving the display with literally nothing left to do except create the image – from the ingredients delivered to it. In this mode, nearly all image processing within the display is bypassed, recognizing the RGB signal as having no need for upconversion, sending the signal into the display controller (different display types require controlling measures, such as LCD flat panels with multiple screen imaging tiles, or LCOS and high-end DLP projectors with three imaging panels). Presuming the pathway was capable of faithfully transporting such a heavily bandwidth-laden signal, minus infrastructure degradation, upconversion quality is entirely dependent on the capabilities of the source device. Intermediate, gradient permutations will yield varying results. Instead of RGB, sending Y’CbCr at 4:4:4, the display merely needs to convert Y’CbCr into RGB, avoiding color scaling. If Y’CbCr 4:2:2 is selected in the source device, the display will need to perform upconversion scaling of Cb and Cr into 4:4:4 and then convert this to RGB.   

In almost every instance, the optimum scenario is to select 4K/30Hz Y’CbCr, 4:2:2 for a signal containing all the original information, yet consuming the lowest possible bandwidth, especially for content that includes dynamic metadata (which is layered on top of transport and not embedded inside the signal).

What about 4:2:0? While it represents the original signal by definition, and the latest versions of HDMI support it for transport, odd combinations of settings for most of the equipment in a signal chain is required for pass-through without some degree of difficulty.

For mixed-generation systems containing legacy displays, pre-HDMI 2.0 displays will not be able to process 4:2:0 signals. 4:2:2 is better preferred as default chroma subsampling.  
NextGen systems with 8K signals (using 8K-capable matrix switchers and/or 8K extenders) the scenario is different, as these source devices will eventually contain uncompressed content. 
​
To date, only gaming consoles are NextGen sources, on which games present different challenges (for example, Variable Refresh Rates) and in typical residential settings are direct connected.     

In summary, the best practice for distributed video systems is to configure source device output at the lowest denominators possible, for ease in signal transport. Upconversion should be done by displays which in nearly every practical sense, perform this process with better precision than when configured outboard and upstream. You will eliminate infrastructure headaches from attempting to force signals that are on the bleeding edge of eclipsing system thresholds, with ultimately zero loss of fidelity to the original signal. Resist the urge to configure sources using their largest bandwidth settings…you may find your troubleshooting time plunge to near zero.   

AVPro edge is pleased to announce the December 2nd, 2022, release of a new driver pack for Q-SYS systems that provide front-end control to our MXNet 1G systems and for use with our upcoming MXNet 10G SDVoE platform. 

This new driver, based on a fresh control approach, caters to large system  scalability for matching device totals the MXNet ecosystem is capable of. Commissioned by AVPro Edge from Control Concepts, this driver differs substantially from the single plugin monolithic architecture of the current driver, which remains suitable for residential application use but may become increasingly problematic when device totals grow exponentially with large scale systems. 

Internal analysis coupled with insightful, valuable feedback from many of our commercial integrators contributed to the development of this Q-SYS control update. The new driver pack hosts a suite of multiple plugins (which must be linked together to form a functional system). Support documentation may be downloaded at: 

https://support.avproedge.com/portal/en/kb/articles/qsc-mxnet-driver

This documentation also includes a small demonstration program with an accompanying help document included in the ZIP file, which may be used for reference. 

AVPro Edge engineering is confident you will find this new driver will alleviate issues large-scale, hybrid MXNeT / Q-SYS system deployments were beginning to experience. 

Based on the following testing, we have determined that system latency with MXNet 1G Ecosystems will equal 1 frame or at 30fps = 33ms or 60fps = 16ms. See chart below and supporting testing photos.

Lenovo T480 HDMI output to AC-DA12-AUHD-GEN2. DA12 OUT1 -> MUMONDUAL Monitor #1. DA12 OUT2 -> AC-MXNET-1G-E -> AC-MXNET-SW48 -> AC-MXNET-1G-D -> MUMONDUAL Monitor #2.  

Lenovo T480 outputting 1080P60HZ RGB 8Bit as well as 4K30HZ RGB 8BIT. Ran a stopwatch on PC from https://www.timeanddate.com/stopwatch/. Took 4 images for each test, images taken from iPhone XS Max. Decoder output scaling set to PASSTHROUGH. Data was calculated using BLACK text on the stopwatch. 

ASPEED V1 Chipset:
1080p60Hz RGB 8BIT

ASPEED V2 Chipset:
1080p60Hz RGB 8BIT

The painstaking ministrations optimizing the IC to precisely render data has paid off handsomely, benefiting educational, medical, governmental and industrial applications that command meticulous image fidelity. Information-disseminating public displays, particularly airport arrival and departure screens, sports book and off-track betting facilities, plus restaurant/retail environments where clouded information is unacceptable, overwhelmingly will welcome the elevation of clarity plus detail retention found in these next-level AVPro Edge products. Commercial integrators will soon find the new MXNet Evolution II encoder and decoder to be assets their product portfolios cannot afford to be without.

MXNet products are fully backed by the AVPro Edge 10-year, no hassle warranty, while our state-of-the-art Tech Support team guarantees you are never on site alone.

AVPro Edge’s second-generation AC-MXNET-1G-EV2 and AC-MXNET-1G-DV2 feature continued evolution to MXNet 1G performance and feature sets made possible by refinements to the application-specific integrated circuit, enhancing native 4K/60fps video playback plus support for high bitrate audio formats with ARC / eARC.   ​

The AC-MAX-24 is AVPro Edge’s newest multi-room audio solution for applications where full matrix capability is required. Designed with 20 analog input pairs, 2 AEX selectable analog/digital inputs, and 2 Coaxial/Toslink digital inputs, any of the 24 inputs may be routed to another output or group of outputs using the comprehensive AVPro Edge User Interface (digital signals are not downmixed). 

Four, 12V output triggers provide for amplifier turn-on, with full API adjustment for individual channel volume level, balance, tone adjustment, audio-follow for zone grouping, and equalization parameters. IP controllable, the AC-MAX-24 can be partnered to work seamlessly with control systems from all major automation companies. The 2RU, rack-mountable AC-MAX-24 audio matrix is fully equipped to perfectly integrate with multichannel power amplifiers of your choice for high-resolution, whole-house audio distribution.

FEATURES

• Comprehensive API and AVPro Edge GUI for customized configurations 
• Fully integrates with major third party automation systems, such as C4, Crestron, Elan, and URC via IP control
• Four digital inputs; two are extension-based and also selectable to route analog signals, plus two Coaxial / Toslink
• AVPro Edge 10-year warranty plus world-class tech support

AVPro Edge is at the bleeding edge of NextGen 8K technology, having introduced and continuing to add to a portfolio of World’s First products that have placed us in pole position for the race into the future.

Talking with Commercial/Pro AV sales and design consultants, we were alarmed to discover how many are not deploying next-level technologies or even contemplating their use.

Reliance upon twenty-year-old plus system design topologies while casting a blind eye toward industry evolution may evoke feelings of comfort in long-term product familiarity however, it will unquestionably jeopardize business viability when next-level products become mainstream and the ability to rapidly adapt is found to be an impossibility due to a voluntary aversion to contemporary industry advances. 

All participants in the Commercial/Pro AV sector would benefit from investigating and implementing products currently in use by savvy residential and resi-mercial integrators whose insight has propelled them into the Commercial/Pro AV space with current technologies that have served to grow their businesses immensely. It may safely be expressed: The “Pro” moniker now resides on their mantels. 

AVPro Edge has prepared a presentation illustrating how the advances in technology available today not only offers immediate solutions for Commercial/Pro AV integrators and their clients but provides a roadmap for logical future upgrade paths clients will want to take, providing them with competitive advantages. These clients will find integrators that can fulfill their requirements. Where does that leave you? 

Explore future possibilities here...

The AVPro Edge CEDIA team is safely back in the office, continuing to bask in the glow of the fast-paced and roaringly successful Expo we experienced. Integrator turnout was nothing short of amazing as the booth was frenetically abuzz with activity, frequently blocking the aisles. It was exceedingly rewarding to see all of our dealers and friends, as AVPro Edge CTO Matt Murray appropriately put it, “live and in 3D”, perhaps putting an official end to COVID, at least in the sense we have been experiencing it.

Prominently positioned alongside other major manufacturers, the AVPro Edge booth was witness to a non-stop flurry of attendee immersion, with everyone eager to take their first looks at our new product introductions.

MXNet 10G was officially unveiled with AVPro Edge project engineers demonstrating their vision of the video matrix switcher transformed: an entirely new approach to AV system design at an unconstrained scale. Debuting was the AC-MXNET-10G-TCVR, perhaps the pivotal MXNet 10G ecosystem component, exhibiting its dual-role as a selectable Encoder/ Decoder, transcending traditional matrices by eliminating physical limitations such as input availability and source location, or stipulations with source format. Video wall ready, an AC-MXNET-10G-TCVR configured as an ecosystem endpoint single-handedly enables any monitor, television or projector to function as a fully customizable multi-view display.

Companion MXNet 10G products were simultaneously introduced, including the command center for the future of advanced AV-over-IP in the AVPro Edge MXNet 10G universe, the AC-MXNET-10G-CBOX, plus the AC-MXNET-10G-SW12C switch, an industry-first design that traffics both data and PoE through 12 common ports, requiring only a single CAT6a for power and data. Show-goers were pleasantly stunned at the impressive array of standard features MXNet 10G offers, all awaiting their imaginations. 

Our vastly popular MXNet 1G was not without its own news. Launched were the MXNet Evolution II Encoder and Decoder, delivering enhanced image quality especially for 4K/60Hz 4:4:4 HDR, derived from a newly available system-on-chip design. 

Our new AC-EXO-X-KIT HDMI 2.1 8K point-to-point fiber extension kit was unveiled, joining the growing AVPro Edge portfolio of industry-leading NextGen 8K-ready signal transmission and switching devices. AVPro engineers demonstrated 8K gaming with zero-latency at a distance of more than two hundred meters over multimode fiber. The AC-EXO-X features the newest and most reliable 40Gbps Panasonic chipset for high performance and a trouble-free coexistence with HDMI 2.1a products.

CEDIA provided ideal timing to debut new AVPro Edge full chassis products aimed at fine-tuning house-wide audio distribution. The AC-AEX-RC-HUB was on display alongside the AC-MAX-24, intriguing dealers with the possibilities AVPro Edge engineered audio-only oriented devices present them with. 

The AEX-RC-HUB matrixes 12 audio sources, 4 via RCA local inputs and 8 decentralized (such as TV-led app audio or legacy analog audio or Toslink / Coaxial output digital devices such as CD changers), using Category wire with AC-AEX-T transmitter modules (available separately). It is compatible with all major third-party control systems and also can expand the audio capabilities of AVPro Edge switchers such as the AXION series. 

AC-MAX-24 was demonstrated by AVPro engineers and favorably received with much fanfare. A full matrix, it is designed with 20 analog input pairs, 2 AEX selectable analog/ digital inputs, and 2 Coaxial/Toslink digital inputs and is compatible with all multi-channel distribution amplifiers. Designed for third-party automation integration, the AC-MAX-24 was AVPro Edge’s analog hit of the Expo.

The AC-AEX-KIT was on display, a send/receive pair featuring the AC-AEX-T and companion receiver, perfect for use in educational, commercial, corporate and industrial environments where analog or digital point-to-point audio extension is required. 

AVPro's 8k line-up of products is about to get even more robust.

Simply stated, the AVPro Edge AC-MX-88X is a classic transformed into an icon. Our engineers focused on reimagining the venerable AC-MX-88, boosting bandwidth to an ultra-wide 40Gbps with 8K input and output stages, for a world-first, Next-Gen 8 input / 8 output matrix switching platform providing a foundation for all possibilities that follow. “X ” marks the spot for high performance that is unmistakably AVPro Edge, as we once again redefine the face of the HDMI switching era. Gaming enthusiasts, rejoice - multiple inputs for multiple consoles! Select Xbox Series X, PlayStation 5, or your Alienware Aurora Ryzen by control system or from the supplied IR remote and leave the cable juggling to Cirque du Soleil. 

The AC-MX-88X, designed with the needs of Next-Gen users in mind, prepares your clients for tomorrow’s over-the-near-horizon signals, while ultra-wide bandwidth supplies sure-footed dynamic headroom for hiccup-free performance with HDMI 2.1a devices. With the unmatched pedigree of AVPro Edge behind it tradition never fails, as the AC-MX-88X lets you break convention and seek perfection.

Now shipping, this matrix will become your go to for 8K installations!

​Sioux Falls, S.D. – AVPro Edge, manufacturer of video distribution products, will return to Dallas, Texas, this September 29 - October 1 for the 2022 CEDIA Expo. AVPro Edge will give attendees an exclusive glimpse into their product roadmap featuring MXNet, audio, 8k fiber extension, and more. Also, booth visitors who have their badge scanned will be entered to win an LG OLED Evo C2 65-inch Star Wars Special Edition TV.
 
The AVPro Edge will be located in booth number 19017. On display will be AVPro Edge’s current MXNet 1G AV over IP system and the all-new MXNet 10G Ecosystem, powered by SDVoE technology. In addition, new 8k fiber optic HDMI extenders will make their debut along with AVPro’s first audio-only products, a 12x12 hub and transmitter.
 
AVPro Edge CTO Matt Murray will present 8K and HDMI 2.1 Today at the Innovation Hub on the CEDIA show floor on Friday, September 30 at 10:45 AM. Furthermore, the ISF Level III Seminar will take place before the Expo on September 26-28. For more information or to register for this seminar, please visit www.AVPro.Training/ISF.
 
To learn more about AVPro Edge and view the complete product line, please visit www.AVProEdge.com or call (877) 886-5112. For more information about AVPro Edge at the CEDIA Expo 2022 visit www.AVProEdge.com/CEDIA
 
About AVPro Edge:
AVPro Edge was founded and is headquartered in Sioux Falls, South Dakota. An AVPro Global Holdings company, AVPro Edge diligently develops and manufactures connectivity products designed to provide integrators with the tools they need to get their jobs done. As a full adopter of HDMI, HDBaseT and HDCP, AVPro Edge delivers the quality products integrators deserve. Our engineers regularly work with these organizations and chip manufacturers to ensure the very best and capable products come to market. For more information, visit www.AVProEdge.com or call (877) 886-5112.
 
Press Contact: Tom Devine, tom@avproglobal.com, 605-782-2471
 

Sending video and USB signals long distances was once thought of as two different solutions - use a USB amplifier for sending USB, and a balun for video. With AVPro Edge leveraging HDBaseT technology, we can send HDMI and bi-directional USB simultaneously over the same category cable with the AC-EX100-444-GEN2 extender kit.  

USB extension makes this unit a favored KVM solution. Simply connect a USB A connection from a computer to the transmitter. The signal is then carried along side the audio and video data on the category cable. On the receiver end you can connect your mouse or keyboard and control the computer 100 meters away. This is perfect for schools, contractors, drafting houses, constructions companies and more.

Check out the application diagrams below and start streamlining your installations.

BOTHELL, Wash. — The Alliance for IP Media Solutions (AIMS) today announced that AstroDesign, AVPro Edge, and Sencore have become AIMS members. The three companies join AIMS as adoption of SMPTE ST 2110 continues to accelerate in the broadcast market and as the alliance’s Internet Protocol Media Experience (IPMX) set of open standards and specifications gains momentum in the Pro AV industry.
 
“It’s exciting to see AstroDesign, AVPro Edge, and Sencore become AIMS members, as growing involvement in the alliance reflects the momentum of IP adoption across both the broadcast and Pro AV industries,” said Andrew Starks, AIMS Marketing Work Group Chair. “We’re pleased to welcome our newest members and value their commitment to supporting and simplifying the migration to standards-based IP media workflows.”
 
AIMS facilitates close cooperation between its members and leading standards bodies to ensure that the business and technical needs of broadcasters and AV professionals are met. In doing so, the alliance drives a comprehensive, ubiquitous set of IP standards that eliminate fragmentation and maximize interoperability.
 
AstroDesign specializes in real-time high-speed digital signal processing technology, and the company has developed several “world’s first” products, including its many 8K devices. AVPro Edge specializes in full-bandwidth audio-video distribution. Working with HDMI, HDBaseT, and HDCP, the company develops uniquely engineered solutions for today’s integrator. Sencore is a leader in the development of reliable, cost-effective signal transmission and content monitoring solutions for the broadcast, cable, satellite, and IPTV markets.
 
“AstroDesign is a manufacturer with long experience in designing and developing video equipment, and we are now working hard to add more AV-over-IP products to our roadmap,” said Manabe Yoshihito, Executive General Manager of the Business Division at AstroDesign. “IPMX is an open standard, and we believe it is an innovative solution that will lead the future.”
 
"AVPro Edge has always put an emphasis on pushing technology into tomorrow, by partnering with AIMS we are doing just that, working with others in our industry to converge the worlds of IT and AV. Our expanding line-up of AV over IP products had been a huge success for us, and we want to ensure our line-up is follow the agreed upon standards for this technology," said Jeff Murray, President and CEO of AVPro Edge.
 
“Being a part of the AIMS Alliance is important to Sencore as we drive forward with SMPTE ST 2110, NMOS, IPMX and other IP technologies,” said Aaron Doughten, senior product manager at Sencore. “It's vital that we participate in the industry group that is promoting these standards to drive what we like to call ‘competitive collaboration’ in our industry." 
 
Further information about AstroDesign is available at https://www.astrodesign.co.jp/english/. AVPro Edge is online at https://www.avproedge.com/. Information about Sencore is available at https://www.sencore.com/.
 
More information about AIMS and its work is available at www.aimsalliance.org.
 
About the Alliance for IP Media Solutions
The Alliance for IP Media Solutions (AIMS) is a not-for-profit organization dedicated to the education, awareness, and promotion of industry standards for the transmission of video, audio, and ancillary information over an IP infrastructure, as well as products based on those standards. The group represents the interests of broadcast and Pro AV companies and technology suppliers that share a commitment to facilitating the industry’s transition from baseband to IP through industry standards and interoperable solutions that enable the rapid evolution to open, agile, and versatile production environments.
 
Agency Contact:
Carolyn Archambault
Wall Street Communications
Tel: +1 801 266 0077
Email: carolyn@wallstcom.com

Custom electronics sales and installation have given rise to a worldwide technology melting pot, albeit a closed circle of sorts, comprised of integration companies from as small as solo entrepreneurs braving it alone, to some firms with offices across multiple continents. Perhaps separated only by language, an unwitting common thread loosely binds the aspirations of one and all: A universal desire to highlight technology as purposeful, yet fun, to people who initially are strangers, then convert this business relationship into an ongoing friendship prior to the conclusion of the process.

Custom integration companies represent an atomically microscopic business community relative to other industries such as medicine, banking, or restaurants.  Who speaks out in representation for the interests of this diminutive but highly passionate industry? What provides resonance when jeopardizing matters arise?
 
For 33 years CEDIA, the Custom Electronics Design and Installation Association, has been the collective voice for custom integrators, not only for members, but by default, the industry et al. The perennial saying, “A rising tide lifts all boats”, is acutely applicable here…if you or your company are not a member, indirectly you occasionally benefit from CEDIA’s endeavors, especially those legislative. 

The 2022 CEDIA Expo starts (with education classes) Sept. 28th and continues through October 1, 2022. 
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Following is a bit of background into the organization’s beginnings, CEDIA’s global standards and certifications, the Tech Council’s peek into and assessment of the channel’s possible end of the decade strategies, plus a gentle nudge to attend the EXPO and renew or become a CEDIA member.  

In 1989, a small group of professionals, individually successful with geographically independent but high profile companies, realized a need for unified representation inside an electronics industry exploding exponentially with growth, despite its inability to recognize the self-peril that was evolving.

A weekend was planned to jointly assemble - part chance taking, part hunch making – to assess the then current state of industry affairs, suggest possible improvements, express what they felt their own businesses lacked or required, how they might aid others from their own experiences and lastly but most importantly, how to christen the businesses many created as hobbyists into becoming a legitimately recognized industry. ​

During that era, house-wide distributed audio began to come of age, eclipsing simple, passive, manual speaker selector boxes in favor of more sophisticated solutions, such as Bang & Olufsen’s Masterlink.

That following year, 1990, marked the first CEDIA expo held, with Sony attending to exhibit their new Digital Signal Transfer (DST) system, which remarkably one-upped the single-audio-source-to-every-location solution. DST distributed up to 6 audio sources, plus two video sources, into as many as 16 separately controlled zones. The custom integration industry witnessed a monumental paradigm shift, in real-time. Instantly, the CI roadmap was manifestly changed, as was CEDIA’s emerging stature as industry liaison with Sony, perhaps the most relevant manufacturer for the channel at the time, joining CEDIA and introducing a key relationship aspect by establishing a technical support division for CEDIA members called the Consumer Integrated Systems (CIS) Group. 

Through the 90’s and early 2000’s, the broader consumer electronics business morphed into big-box chains engaged in turf wars (which regionally and ultimately, led one or more players to head for the exits) positioning the consumer as a front row spectator with every Sunday newspaper flyer.
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While this conflagration persisted, the CEDIA channel grew infinitely stronger, with brands such as Sony ES and Pioneer Elite courting CEDIA members who possessed the proper skills and expertise to demonstrate high performance models, while sibling products remained poorly represented and savagely discounted by big-box names you regionally may all recall.
 
For various reasons, a few ambitious, yet ingenious manufacturers that made a valiant splash to enter the CEDIA channel made equally dubious retreats. Does anyone else remember Frox and the FroxSystem? Their hefty, aluminum, wireless joystick air-mouse deftly oozed ‘state-of-the-art’ in a universe of black plastic remotes with endless buttons. To my recollection, Frox elbowed out Phillips to be  first with Improved Definition TV (IDTV), at least in the United States.
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During this period the custom industry profoundly flourished, as major independent specialty stores (and chains) added installation services, with many opening separate, and in some instances stand-alone, custom divisions. System design consolidated one-room control into singular remotes such as the Phillips Pronto, thus luring AMX and Crestron into the CEDIA space for multi-room on steroids. Channel-specific manufacturers frequently timed new product introductions for the EXPO, reflecting CEDIA’s attained prominence.   

Initially, CEDIA instruction consisted of inherent technology and product-specific training by manufacturers, taking full advantage of EXPO gatherings. But a large percentage of the courses were also presented by CEDIA member dealers as principals, or talented ahead-of-the-curve key company members, shared experiences and their expertise with custom installation community attendees.

Much of the focus was sales-based, with the six-figure big-hitters pontificating on how elite sales were executed, to aspirants hanging onto every syllable. Eventually, the emphasis began to slowly turn to properly and safely installing these complex systems.   
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Today a copious amount of CEDIA instruction is provided internally by the organization, with a laser-like focus on certification, perhaps now the core mission of the association. More to that point, on July 12, 2022, CEDIA announced that the Integrated Systems Technician (IST) certification earned third-party accreditation certification in accordance with the global ISO/IEC 17024:2012, General Requirements for Bodies Operating Certification of Persons.
The IST certification joins the Cabling and Infrastructure Technician (CIT) Technician certification as CEDIA’s second ISO/IEC 17024-accredited standard. Together, these two certifications represent a globally recognized career path for residential technology technicians and integrators. The conformance process was overseen by the ANSI National Accreditation Board (ANAB), a wholly owned subsidiary of the American National Standards Institute (ANSI).

Globally recognized, these certifications, when earned by residential technology integrators, represent hallmark career achievements. All CEDIA members working in these disciplines should embrace certification professionally and personally. ISO accreditation has the potential to create massive change in not just the how the CI industry is recognized but also valued. No other means exists to distinguish a highly skilled integration company from those who are not.
 
CEDIA CIT and CEDIA IST certifications also are eligible for BadgeCert, a digital badging program CEDIA utilizes, alongside CEDIA Certified Networking Specialist (ESC-N), which is also undergoing preparation for ISO/IEC 17024-accreditation, and CEDIA Certified Designer (ESC-D). Digital Badging is a trusted and verifiable mechanism for sharing credentials while highlighting a technician’s respective skill set, achievements, and professionalism, not only to prospective employers but also as a specifically targeted marketing tool, explaining to everyone from builders to clients what the credentials represent and the value they bring. With an industry-wide labor shortage, BadgeCert may circumvent the practice of “try and see”, providing employers up-front assurance of a candidate’s acumen.

​Might a time soon arrive when states or municipalities license installation personnel in the same manner as other trades, such as electricians? The 2023 NEC, released in July 2022, creates a new wiring class, Class 4, under Article 726, for fault managed power systems, also known as Packeted Energy Transfer (PET). The 2023 updates to the NEC include changes that impact everyday installs, making it vital to stay updated. The EXPO features a specific course, The 2023 NEC: How Changes to the Code Will Impact Your Business, making it the perfect venue to investigate these moving pieces. Non-members: The bar is rising…

​Owners look at today’s bottom line with little consideration for years ahead, resistant to paying for employee training. Statistics show certified technicians seldom make call-back mistakes, increasing profitability while enhancing the balance sheet. Certainly, incentive enough to certify a company’s workforce. But perhaps driving the point closer to home is when an owner arrives at a crossroads, beginning to contemplate an exit strategy. A well-run, CEDIA member business with accredited employees proves a far more appealing acquisition or merger opportunity, in comparison to a company with a reputation for merely weathering the storms.  

For most industries, Covid-19 altered the space-time continuum. Well, sort of… at least in the ways commerce fought to continue. Fortune 500 employees converted occasional-use home offices into the office, nary skipping a beat.  The medical community, first responders and grocery-related workers, continue to deserve our profound thanks for their Herculean efforts during that time. Integrators featuring security as part of their sales and service portfolio were deemed essential businesses and permitted to stay open, their team members venturing forth with untold uncertainty. 

The pandemic prompted CEDIA’s Technology Advisory Council (hereafter, TAC) to alter the traditional focus of their five-year, future forward in-depth predictions spotlighting technology as its own raison d'etre, instead placing the nucleus of their newest white paper, The Integrator of 2027, centric to the human condition. Representing a radical departure in bypassing technically appealing subjects such as machine learning, AI and the Internet of Things in their entirety, the TAC considered ways in which tomorrow’s integrators might transition from the traditional product-centric approach into one that is human-centric. So, what does that mean? As the TAC details it, technology will provide tools for completing the job, while redefining what the job is becomes a dilemma for ill-prepared Next Gen integrators.
 
To adequately cover what the TAC addressed in the 2027 white paper is well beyond the scope of this article, but its essence depicts the interiors of clients’ homes evolving into multifunctional spaces, combining traditional home entertainment spaces into alternate use environments, where once one is enmeshed, hyper-personalized experiences improving the human condition effortlessly play out. One example is the home theater, where integrators were first to automate the lights and as of late, outdo competitors for the number of Dolby Atmos channels installed. The TAC envisions reimagining this space to include circadian lighting scenes, while audio from the Dolby Atmos system becomes a key element for wellness solutions, creating calming, immersive aural escapes, when not pulverizing the senses with yet another Marvel movie.
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An adjunct dimension is to extend noise abatement and acoustic control outside of the theater realm into additional rooms in the home. Creating environments which introduce the calming effects of nature, with technologies integrators already are proficient with, expand the CI channel’s well-positioned effectiveness to enhance end-users lives while carving out niche opportunities.      

I would invite you to access The Integrator of 2027 white paper, as well as view the one dozen videos under WELLCON 2021 inside CEDIA Academy on the organization’s website. Client approaches are widely discussed, with an emphasis on empathetic, human-centric discovery.

With a market becoming more direct-to-consumer than ever before (Ring, Simply Safe, Sonos, are but a few examples) clients who understand the value of their time respond favorably to wellness technology professionals. The shift has already started for traditional CI market segments, such as shades and lighting automation, to transition into a holistic wellness category supplemented by noise control, soundscaping, and for a pandemic-struck world, possibly including air and water quality. 

While 2027 seems, well, a half-decade away, custom integrators who already have evolved to embrace this shift are keenly capitalizing, as this is a channel Big-Tech and Big-Box cannot correctly or appropriately address. DIY baby-boomers have become DIFM… do-it-for-me. 
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Technology will continue to rule supreme, as the Digital Ceiling populates with sensors for active assisted living (AAL), health-related environmental monitoring, mood analysis, and security. Clients will not realize a sense of comfort when at home if health or safety appears compromised.

Many of us have long been involved with CEDIA, well before the appearance of AVPro and Murideo. Actually, both companies were created to answer needs within the CEDIA channel. Jeff Murray, President of AVPro and Murideo, and actively involved with CEDIA for decades, tells us: 

CEDIA has been critical to our company’s growth because we get to see “everybody” at least once a year, share new products and get new ideas.  And especially since it’s been a few years because of COVID, getting together to socialize doesn’t hurt either! We are also at a point where we can now throw a great party for our customers and reps – with no better place than CEDIA for this kind of event, which brings together dealers from all over the world.
CEDIA – now that they are only and most importantly focused on training, and not having to worry about the CEDIA Expo anymore – will provide better than ever training events, a significant benefit to integrators from entry level to advanced:
cediaexpo.com/show/schedule/

I know you all are busy! It’s a worldwide phenomenon for AV folks – more jobs than time in the day! But you must continuously sharpen the sword to remain relevant and on the cutting edge to new technologies. Those new technologies will be on display, demonstrated and talked about at the expo. 

CEDIA is also a great pace for roundtables and idea creating sessions. Attendees come from all 50 states plus around the world, providing an opportunity to discuss concepts and ideas in a non-competitive environment. We hope you will attend, or at least send some team members!

The CEDIA EXPO is your once per year occasion to concertedly add needed CEUs to your résumé, meet key vendors and explore the wares of new hopefuls, plus interact with integration industry standouts from across the globe to gain insights and perspective you would otherwise simply be unable to, all at a single event. Select a unique course that’s piqued your interest, investigate products your competition is using up close and hand’s-on. Absorb the EXPO ambiance first hand and when over, recalibrate your assessment of where the industry is and where it is headed; be prepared to effectively intersect with the occasional client who, armed with a little bit of knowledge, definitively aims at proving  it.    

If you are not yet a CEDIA member or have not yet renewed your membership, we won’t arm-twist however, please consider membership benefits. Having your voice recognized is a more preferable posture than someone attempting to speak on your behalf.

The AVPro Edge engineering team is pleased to announce that in response to your requests, updates for the MXNet 1G firmware and control system drivers and modules have been released! These updates enable bi-directional RS-232 communication between equipped endpoint devices (such as video displays) and control systems. Sending, and receiving, RS232 data to remote endpoints has never been easier!

The much-anticipated Crestron module update adds RS-232 feedback from enabled devices to Crestron, via serial signals allowing for programmers to take advantage of device feedback or updates from external user input.

The Control4 driver also saw a big boost in functionality, with an update providing bi-directional RS-232 feedback to other drivers via the serial connection routing, allowing on-site physical connections to be identically represented in programming. Now feedback will be passed directly through the MXNet ecosystem into our driver, and from the driver directly to the connected device driver based on the routing as shown in the Connection tab of Composer.

We know these updates have been eagerly awaited and please know we appreciate your patience during their development. Please continue to provide excellent feedback and suggestions as they will contribute to make MXNET a more powerful tool for you and your clients. 

To download these updates, please go to: https://support.avproedge.com/portal/en/kb/avpro-edge/general 

CEDIA coming up this month brings to mind the occasions we have to speak with many of you in person. Often these discussions involve product features or sharing case-uses. We have noticed it trending that many integrators are forgoing video signal distribution systems by simply placing a streaming product behind each display, particularly in new builds. While this is elegantly sufficient for a seldom used guest bedroom, some evaluation must be considered as to whether this may be underserving end-users. If they have concisely communicated to you that prevailing economic factors have forced drastic cost-cutting measures, little can be done to move that needle.
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However, if the one-to-one pairing is originated from your side of the proposal, perhaps some analysis of common use scenarios is called for.   

​While a good many people experienced flight delays around Memorial Day and onward, at least one guy had a clear shot on the highway to the danger zone. Top Gun: Maverick, finally debuting after a nearly three-year delay, has kept Brinks drivers working overtime by dominating the early summer cinema box office. The long-awaited sequel to Top Gun (thirty-six years…but who’s counting) during heavy release promotion, urged theatrical viewing in an IMAX theater. I admit an eager desire in attending however, what for me has to be one of the most inexplicable Hollywood decisions since United Artists and Universal both turned down Star Wars, IMAX theaters run a movie a mere two weeks, only to then change features. As of this writing, Top Gun: Maverick has grossed over $1Billion dollars…that’s a lot of folks feeling the need for speed. Perhaps an epiphany of sorts, I noticed the IMAX cinema local to the AVPro St. Petersburg office once again has the film booked. Nonetheless, film aficionados continue making the pilgrimage to IMAX cinemas for a first-hand experience they cannot duplicate in the home. Or is that in the process of changing in a big way? Let’s follow Mav for a few clues.

IMAX, EH?
Worldwide, there are approximately 1,600 IMAX-capable cinema facilities licensed by the Canadian firm, with most differing substantially from the original IMAX concept of near-total audience envelopment in their “Classic Design” dome and Omnimax theaters, both contributing to establish the concept at exhibitions and world fairs since the 1960’s. As purpose built structures, these theaters featured steep row angles placing the audience much closer to the screen in comparison to conventional movie theaters, this capability due to 12K resolution delivered by the 70mm film format exclusively utilized at the time (technically, 65mm film in the camera, printed on 70mm film for projection). Today, the majority of IMAX-specific theaters are in retrofitted auditoriums reflecting the “Multiplex Design” concept, presenting studio theatrical releases which have undergone the IMAX DMR process (more on that below). These facilities tout laser projection and 1.91:1 screens (compared to the Classic Design, 1.43:1 aspect ratio suited for IMAX film cameras and their unconventional application of the 70mm film format) which better accommodate Hollywood’s offerings. One difference readily noticed by those who’ve previously visited an original Classic Design venue is the resolution drop to one third that of 70mm film, from the present use of 4K laser-based digital projectors. 

Though not pertaining to IMAX Enhanced for the home, it merits mention that IMAX 70mm is, literally, a 90 degree departure from Hollywood’s initial attempt, that being Fox Film Corporation’s 1929 introduction of Fox Grandeur, the original 70mm film format. The film path for the Fox method was vertically through the projector, identical to the 35mm Academy Format. Referred to as 15/70 film, derived from the 15 parallel sprocket perforations per frame, IMAX film is projected horizontally from a platter designed to support the substantial weight of a full length feature. Differing also from traditional Hollywood formats where film is unspooled from the outer circumference inward, IMAX uniquely is the complete opposite, travelling outward from the inside circumference at 6 feet per second. IMAX raw film has a cost of $3.00 per foot, or $18.00 per second of viewing time. Today, nearly all IMAX theaters use proprietary laser-based digital projectors supplied by Barco, with filmmakers utilizing IMAX certified digital cameras from Arri, Panavision, Red Digital Cinema, and Sony. None have the 12K resolution of 70MM film, but those days are approaching as fast as an F/A-18 Super Hornet. Black Magic introduced a 12K digital camera at 2022 NAB this past spring, which awaits certification. 

BIG PICTURE + BIG SOUND
Some years back on September 4th, 2018, IMAX and DTS announced their coming together with, as worded in the press release, the creation of the first single certification for both home theater video and audio gear called IMAX Enhanced (IE). The partnership aims to capture the heightened cinematic experience IMAX visually delivers, coupled with the visceral impact of a DTS soundfield, converting your viewing room into Hollywood’s TCL Chinese Theatre. Leading consumer electronics manufacturers quickly adopted the format, introducing AVR’s, surround processors, televisions and some speakers earning IMAX Enhanced certification (speakers weren’t required to do anything different, such as THX with directionality and frequency response control, just be able to adequately handle the full-range signal). But as the fanfare subsided and content thinned, so it seems did demand. It just may be that Top Gun: Maverick, sure to be released on IMAX Enhanced UHD Blu-ray, will rekindle a keener interest in this largely dormant, um… well, what do you call it? It isn’t a format per se. For Audio, IE uses DTS:X, an existing surround format onboard nearly all modern AVRs. 
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Video-wise, theatrical content undergoes improvement during a process called Digital Media Remastering, though on the consumer side nothing more than an HDR requirement prohibits viewing IMAX Enhanced streaming or discs on suitable displays. Nothing is overly-demanded of IMAX Enhanced video hardware, apart from confirmed, superb performance manufacturers design into top-tier displays, which in turn are certified by IMAX. IE stipulates a 4K HDR10 display, capable of proper calibration and correctly calibrated, will likely pass IE’s certification process. Certification assures the display will recognize the IMAX Enhanced flag, intended to launch video displays into the most appropriate viewing mode for 24fps content, disabling all processing features that allege image fidelity improvement. As any accomplished calibrator can tell you, as well as demonstrate, these features largely do the opposite. Typically, “movie” or “cinema” mode from most manufacturers – certainly in their best offerings – also turns such things off. IMAX and DTS are counting on the cumulative employ of an IE certified chain of products, working in unison, to exhibit the declared strengths of the DMR process in the consumer’s home.

IMAX DMR and What It Does
Xperi, owner of DTS since 2016, indicates the audio track for IMAX Enhanced is specifically remixed from the IMAX theatrical file for playback on consumer equipment. Metadata includes an encoded flag which signals a certified DTS-X equipped processor to playback the mix as prescribed by the IE DMR process. The unidentified crossover frequency used is roll-off specific to IMAX Enhanced sound tailoring, and only used with IMAX Enhanced program material on certified audio products. Metadata does not perform channel steering, nor does it contain objective audio enhancements for the main channels. All content below the crossover point is diverted to the LFE channel, with the IE mode performing additional enhancement to the LFE channel through the certified AVR or processor, compared to when IMAX Enhanced is disabled. In IMAX theaters, the sound system can be as much as 12.0 full range channels (no dedicated LFE, all channels encompass the entire audio spectrum, just as a pair of floor-standing, full-range, hi-end stereo speakers like Wilson Audio Specialties or MBL might). 

The video signal is less “hands-on” with specifics than DTS. That is to mean, the TV performs no special decoding. Any 4K, HDR10 TV, properly calibrated with post-processing features such as contrast enhancements, noise reduction and exaggerated motion handling defeated (or having an IMAX Enhanced flag-enabled pre-set) will make an IMAX Enhanced movie look its possible best on that display. The more technically advanced a particular display is from a high-profile manufacturer, the better image fidelity is anticipated to be. The intent of the certification, and manufacturers’ adopting the process by including an IMAX Enhanced mode, is to prevent enhanced content resulting in a poor visual experience on less competent, or simply inferior, displays. IMAX hints that competitors (you fill in the blank) license technologies which become implemented regardless of a particular display’s acumen, often incapable of faithfully delivering the director’s intent. IE certification assures content will be reproduced accurately by top-performing displays in the flag-selected mode dictating what post-processing may be left active or de-activated. Working with display manufacturers, IMAX Enhanced makes certain default settings for the IE certified pre-set mode, such as black level, saturation, etc. are correct. 

Where IMAX Enhanced draws a distinct delineation to other processes lies squarely on the content side of the equation, especially in comparison with non-Enhanced versions of identical content. Theatrically, the DRM process is intended to remove film “grain” or general video noise. Noise reduction may be necessary from the perspective of the image being enlarged for IMAX Multiplex Design auditoriums where some noise, otherwise masked, is revealed. DMR is said to brighten the image, which is necessary when the screen real estate is more expansive than those found in the 48-theater mega-plex. IMAX makes the point those who created the film participate alongside IMAX engineers, supervising and authorizing any changes during the DRM process which differ from the original master file. This can include the director, director of photography, the original colorists, plus the original audio engineers. They also make decisions pertaining to how scenes are formatted into the taller IMAX frame. Most Hollywood features are shown in a 2.39:1aspect ratio. IMAX is 1.91:1, roughly the same in width, but approximately 26% more in height. During movie production capture, far more image is acquired than often is displayed. The content provider dictates to IMAX how to take advantage of this additional height. It isn’t quite spelled out how the theatrical changes in brightness, clarity and noise reduction are addressed for, and translate to, IMAX Enhanced for home viewing, but previously released IE UHD Blu-rays are amongst the best the medium has seen. 
    
While IMAX Enhanced has signed agreements with streaming services, most prominently Disney Plus+ for the Marvel franchise, many movie lovers may lament having put their UHD Blu-ray machines on eBay in favor of streaming. Theatrically, films currently in production captured with IMAX-certified cameras include a raft of Marvel sequels, Mission Impossible – Dead Reckoning Part One, and Dune: Part Two. Christopher Nolan, an ardent supporter of 70mm and IMAX, is filming Oppenheimer for 70mm. Theatrically, momentum is building, inevitably propelling the popularity for IMAX Enhanced for home use. 

Momentum is building theatrically, inevitably to propel the popularity for IMAX Enhanced for home use. When it arrives on disc, Top Gun: Maverick just might make Oppo think about re-opening shop. A safe guess is Top Gun: Maverick will dominate CEDIA demonstrations this September. 

What in 2018 seemed more like IMAX and DTS merely pondering ways to get the sharp elbows out for Dolby Atmos and Dolby Vision, may soon level the home theater playing field. No doubt streaming is convenient and internet providers are constantly improving infrastructure to ensure bandwidth is plentiful, but those of us who still have UHD Blu-ray machines (perhaps a bit dusty) may find those shiny discs aren’t quite extinct just yet. No matter which method is selected to deliver IMAX Enhanced content into end-user homes, an uptick in requests for certified products may be right around the corner.

Start with capturing the best picture possible.
The video conferencing process starts with the camera. To deliver the best image quality to participants on the receiving side of the conference, the camera capturing your image of that of an entire classroom or meeting room must be as high in quality as practical, made very easy with a product such as the Logitech Brio.
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While it may be more convenient to use the webcam available on your laptop, it likely is not nearly as capable as a stand-alone webcam. Capturing more than four times the data that a standard 1080p web camera, the 4K Logitech Brio represents an excellent example of excellent webcam performance. 

Getting that Captured data into your conferencing software.
Now that you have captured a high-quality video signal  the next step is getting the data into your video conferencing software. Most webcams come equipped with a six foot USB cable, while most USB 3.0 and USB 3.1 cables exhibit data loss at distances in excess of ten feet. For camera placement farther than ten feet, choosing the correct USB extension cable is critical. 

Bullet Train USB fiber optic extension cables will transmit 4K webcam data up to  forty meters, or 131 feet. Another way to extend USB connections is to use a USB hub. USB hubs may require extra power but allow multiple USB devices such as microphones, keyboards, or mice to be connected and used simultaneously, while also providing added length. Bullet Train makes a USB extension cable with a USB hub, allowing the use of up to four USB devices,  up to forty meters away. 

Conference Software
We are all working in post-pandemic environments where operating Zoom, Teams, and other video conferencing software is second nature. Since these platforms work in the same manner, personal preference is the only rule of thumb. Communications between participants go through an encoding process, with audio & video compressed for more manageable travel across the Internet. The signal is decoded and reassembled at the receiving end with data loss as minimal as possible. Poor compression algorithms may add artifacts which reduce image fidelity. Software unable to manage 4K bandwidth cannot send or receive 4K signals, regardless of other system architecture. 
 
Internet Speed
Another limiting factor for high-quality video conferencing is Internet speed. The data travels through Internet cabling subject to the inherent bandwidth limit of the cable infrastructure, the slower the upload rate, the more compression will be required to send the data at a fast pace. If upload rates are less than 25Mbps, expect heavy compression to affect the video signal. If the speed is in excess of 25Mbps, expect the image to look good to participants with comparatively fast Internet speeds. When bandwidth is insufficient, audio and video looks “choppy” and may drop off completely. 

A quick way to boost speed is to switch from WIFI if it is being used, and hard connect your computer or codec. Video conferencing over a WIFI connection is not recommended. The farther the WIFI access point is located, the lower speeds will be reducing the overall quality of the stream. 
 
Out of your hands
You are now prepared to send a high-quality video signal for video conferencing. However, you could still face quality-related problems if remote participants suffer from slow internet speed or a poorly performing computer. 4K video conferencing has the potential to be plagued by pitfalls preventing  a high-quality result. Not to worry, though; you have yourself covered. Simply share this article with your conferencing partners on the other end! 

Remote working or learning can be very impactful when all participants are correctly equipped. Be ready for your next video conferencing session with the correct components, software, and internet speeds.

​ConferX by AVPro Edge has a full solutions line-up including two unique conference room/classroom matrix switchers, the AC-CXMF62-AUHD and AC-CX84-AUHD!

Let's start with the Multi-Format 6x2 Matrix, a six input, two output matrix switcher with VGA, HDBaseT, HDMI, and DisplayPort video inputs, with HDMI plus HDBaseT outputs. This 4K switch can display any of the six sources through both the HDBaseT and HDMI output port, both of which are independent of each other, allowing the user to show two sources simultaneously. With additional audio inputs and outputs, this product also works with microphone or intercom systems. Check out these applications...

​The ConferX 8x4 Matrix is an 8 input, 4 output HDMI/HDBaseT matrix switcher featuring Quick Switch technology. Using Quick Switch, a 4K/30 signal will switch in less than 3 seconds, while a 1080p signal will switch in less than 2 seconds. This 4K switch can display any of the eight inputs through both HDBaseT and HDMI output ports. All four of the outputs are completely independent from each other, allowing the user to show four sources simultaneously. 

The applications for this switch are truly endless, take a look at some of the solutions below:

Both switchers work seamlessly with the entire ConferX line-up to give every end-user a simplified experience for sharing ideas inside a classroom, conference room or huddle space.
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Give us a call to make your next conference room or classroom a ConferX project, 877-886-5112!

As AVPro Edge readies more 8K products, logistically we are beginning to reduce the number of 4K HDBaseT SKUs currently offered, starting with 10.2Gbps receivers. The AC-EX100-UHD-R3, an early-on original workhorse for us, is being replaced by one of our existing, slimmer-chassis 18Gbps receivers you already use with AVPro Edge HDBaseT switchers, the AC-EX70-444-RNE, but with a new twist. Called the AC-EX70-444-RNE-P, the new SKU includes a DC 48V power supply for stand-alone application use, such as with ConferX wall plates.

Please note, the AC-EX70-444-RNE-P differs slightly from the AC-EX100-UHD-R3 and does not feature ethernet connections. Its 18Gbps increased bandwidth provides more headroom, accommodating signals up to 4K/60Hz@4:4:4 and VESA resolutions up to DCI 4K (4096 x 2160).
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The AC-EX70-444-RNE remains available for applications when the power supply is not required. ​

​In today's Employee Spotlight we are talking to Michael Hamilton, a new asset to the AVPro Edge team! We're sure you've already enjoyed reading some of his deep dive articles so let's get to know the man behind the words!

What is your Name and your roll at AVPro Global Holdings?
I am Michael Hamilton (though my Witness Protection Program status may now be compromised) and I am the Technical Writer.
 
Whats you favorite Color?
Smokey Mauve Pearl (at least it will be when the car I had ordered in March finally arrives).
 
Whats your favorite food?
Without a doubt, sashimi.
 
What do you like about working at AVPro?
The creative freedom allowed with the position I am in. It is liberating to arrive unassumingly at the office each morning to discover the day unfolds only in the manner with which I render it.
 
From your point of view, how is AVPro different from other places you worked?
I have known many AVPro employees from my long-time association with the ISF, so in one respect it feels like working with family. I’ve worked in structured environments like the NHL (19 years), in Hollywood as a professional calibrator (3 years, until Covid shut the industry down), and for close to five decades in specialty A/V retail/integration in ownership, management, sales, and purchasing positions. I had witnessed the AVPro culture from a short distance, always admiring Jeff’s ever-present can-do approach to any situation, while admiring Matt’s stewardship growing Murideo and AVPro into the juggernauts they’ve become. I’m humble and fortunate to be able to contribute in my small way to the continued success of AVPro.
 
What has been your best “moment” since working with AVPro?
Collectively, meeting and working with industry veteran Nick DeMaria has indeed been very special, as he never fails with an answer to questions I may have related to automation interfacing with our products. Working alongside Jason Dustal, whom I’ve known for nearly 7 years now, vis-à-vis Joel Silver and the ISF, is itself a reward, able to discuss all things ISF and our times on the road and the myriad of stories we’ve accumulated. Best moment, though? The fishing charter 55 miles into the Gulf…first time ever!
 
You work out of AVPro South in St. Pete, what’s the best way to handle the humidity in Florida?
It has been kept secret from me…but it seems to keep my guitars happy compared to Arizona’s mythical “dry heat” (122 degrees during monsoon season is not for the faint of heart).
 
If you had it your way, what is one thing you would change with the professional audio video world?
Though a few remain, it is unfortunate the marketplace has seen a demise of the local retail specialist shop. The place you could go to on a Saturday afternoon to audition and dream of your next upgrade. Many integration companies have fill this void with remarkably well-done showrooms however, the entire zeitgeist of the “golden age of hifi” era has dissolved, unlikely to ever return.  
 
What is your favorite Consumer Electronic?
A day in the not-too-distant future, I hope once again to be regularly listening to Magnepan speakers via a Prima Luna tube integrated amp.
 
Word on the street is you like F1 racing, What are some of your predictions for the rest of the season?
Mercedes seems to have made the necessary changes to their package with cars appearing rid of the “porpoising” that plagued them worse amongst the teams when the new spec cars were launched this year. They still retain their tremendous reliability and may supplant Ferrari as the only threat to Red Bull Racing, with Ferrari continuing to face problems despite a promising start. I see Verstappen repeating as World Champion for 2022, with Sainz passing LeClerc for second place in the driver’s championship.